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E-commerce had a moment during the global pandemic, but not only have things chilled since then but it’s also gotten downright competitive as the economy cooled in the past year, according to Jordan Gal, co-founder and CEO of Rally.
Brazil's finance minister said on Thursday the country would implement a "digital tax" on shipments from e-commerce giants, after backtracking earlier this week from a decision to tax individual-to-individual shipments of up to $50.
The trend isn’t new but has become a bigger part of the startup CPG playbook for brands as they expand nationally in brick-and-mortar. As of 2022, Costco had 118.9 million annual members, making it the biggest wholesale club in the country.
DTC companies are looking to wellness destinations as a discovery channel. This month, direct-to-consumer weighted blanket brand Bearaby unveiled a partnership with Sage + Sound in New York City, a studio that offers spa services and wellness workshops.
The growth in digitalization and rise in e-commerce adoption will transform the way that businesses operate in the region. Consumers and businesses in the Middle East are well-prepared for an e-commerce boom and there is still room for substantial growth, according to Bain & Co.
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Food for thought
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Hacks & Tools
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