Articles & Tutorials

"Exclusive to Bright-Minded Ecommerce & DTC Entrepreneurs."

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Channel Talk
August 10, 2023

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Articles & Tutorials

At the heart of YouCopia is Lauren Greenwood, the co-founder and president, who propels the company's mission to enhance people's lives by bringing organization and joy into their homes.

📈 Elevate Your E-commerce Game: Artoh's Cash Flow Chart is Here

Want to see which merchants are contributing to your "Revenue"? Or perhaps you're curious about the cash flow associated with "Advertising" or "Inventory"? Dive deep into merchant-specific cash flows, streamline your decision-making, and supercharge your e-commerce growth. Discover more inside!

Brands are rethinking their D2C strategies as momentum shifts from digital natives to established brands and more traditional retail channels, like wholesale and brick-and-mortar stores, become key growth drivers.

Concerns over the growing cost of running a D2C retail operation, including the rising costs of digital marketing, returns, and cookie restrictions, will be dispelled once it is clear what is at stake if brands fall back solely on traditional channels to market.

Brand image is everything to a celebrity's career. When the image is positive, it can influence everything from box office share to book sales, from what tequila flies off the shelves to what paint color is all the rage. One utterance of a coined term can go viral within hours. One sighting of a piece of clothing on a certain someone can catapult a design star overnight.

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Food for Thought

Over the past few years, many brands have placed a focus on their vertical channel, creating "D2C darlings." However, in 2022, we saw brands famous for their DTC approaches actively embrace wholesale, citing the need to develop a more expansive omnichannel strategy. Business of Fashion noted that "it's clear the go-it-alone era is over" and that "some new brands are building wholesale into their business plan from the get-go."

E-commerce and digitalisation continue to be increasingly important issues to packaging companies, GlobalData research shows, but growing consumer interest in personalisation is not necessarily being reflected from within the industry.

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Spotlight on Brands

Heliotrope: For over ten years, Heliotrope San Francisco has dependably created high-quality, all-natural products - made in Northern California in small batches - using simple, organic ingredients.

Spoonie Threads: Redefining Adaptive Fashion - An Insightful Chat with Saba Kamaras

Marker and Moss: From Bricks to Clicks - The Resilient Journey of Maker and Moss in the World of E-commerce.

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Hacks & Tools

Artoh offers busy entrepreneurs a lightning-fast, effortless cash flow management tool, driving more profits and saving time.

High-converting announcement bars, banners, & email signup forms to engage customers and grow sales.

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Perks

Partnerships are at the heart of Artoh, and we're always excited to offer discounts. Click and Redeem!

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