Articles & Tutorials

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mina kim
May 19, 2023

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Articles & Tutorials

Meta is introducing a fresh advertising format named promotional ads, aiming to simplify the process of locating retail brand deals for shoppers. When Facebook users encounter an ad featuring an exclusive promotion, they can simply click to seize the offer, with the discount code being automatically applied. In the event that they do not finalize the purchase, a reminder notification will be sent to them prior to the deal's expiration, ensuring they don't miss out.

As per The Wall Street Journal, the renowned fast-fashion startup from China has allegedly secured $2 billion in funding, marking a valuation decrease to one-third of its previous value. During the pandemic, the company made significant strides on The Crunchbase Unicorn Board, obtaining a valuation of $100 billion and positioning itself closely behind industry giants like ByteDance, the owner of TikTok, and SpaceX. However, this recent funding round led to a reduction in its valuation to $66 billion. Nonetheless, this adjustment doesn't undermine its status as the fourth highest-valued startup globally.

The forecasted period indicates substantial growth for the global Direct-to-Consumer (DTC) Pet Food Market, with an estimated value exceeding USD 16.46 billion by 2031. The market is expected to exhibit a robust compound annual growth rate (CAGR) of 27.4%.

In a piece by Guy Cohen, Chief Product Officer at Skai, it is highlighted that the ad industry could undergo a significant transformation with the emergence of advanced AI models such as GPT-4, powering the next generation of search engines.

 

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Food for Thought

The "Build it, and they will come" mentality poses risks in the startup realm. While creating an exceptional product is crucial, establishing a thriving company around it requires careful consideration and perseverance. Beyond product development, the journey involves discovering and validating product-market fit, followed by iterative scaling through sales and marketing efforts. 

WalletHub conducted a study to rank the best big cities to start a business in 2023. Florida cities dominated the list, with Orlando taking the crown with a score of 65.34, followed by Jacksonville with 62.25, Miami with 60.77, Tampa with 60.37, Durham with 60.15, Boise with 59.79, Atlanta, Georgia, Charlotte, Fort Worth, Texas, and Austin rounded out the top 10.

 

 

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Featured Brands

From fleas, ticks, and worms to calming, dental, and joints - you can create the perfect program of treatments to help your pet live a happy and healthy life.

Plant-powered, refillable deodorant that does what it should... and saves the world at the same time.

 

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Hacks & Tools

Earny is an Israeli startup that automates the process of tracking prices and getting money back when the price drops. It has gained 2,5 million US dollars of investment and plans to spread its possibilities.

Cradlewise is a California-based company that sells smart bassinets with built-in baby monitors. They were awarded an Innovations Award at the CES 2022 event, increasing interest in the company.

StackBlitz is a software company founded in 2018 in San Francisco, California with $7.9M in funding. It provides a suite of tools like source code editors, automation, and debugging in a "Google Suite" cloud environment, already used by Google and other leading enterprise developers.

 

 

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