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Channel Talk
November 16, 2023

The company reported its revenue for the third fiscal quarter to be $12.4 billion, above projections of $11.48 billion, marking a 14% increase from the previous year, during the company’s Q3 earnings call Tuesday (March 21).

Nike also noted that its direct sales, which include its website and owned-and-operated stores, outperformed, with member buying frequency increasing and store sales growing across all geographies, leading to a rise of 17% year over year to $5.3 billion. Its brand digital sales rose 20%.

Shopify, the software platform created to make it easier for small businesses to sell online, is being used increasingly by some of the world’s biggest stars to sell merchandise and connect with fans.

Buy with Prime app for Shopify is now available to all merchants. The previously invite-only integration is now open to all merchants who already use or want to use Amazon’s fulfillment network.

As CNBC reported Wednesday (July 5), rival weight-loss meal firm Wellful has purchased Jenny Craig’s assets and will revive it as an eCommerce company.

“People that have known the Jenny brand — the core aspects around the great food, the coaching, the overall program and the success they previously had — they can expect again,” Wellful CEO Brandon Adcock said in an interview with CNBC.

Over the past decade, the e-commerce industry has continued to grow. According to a recent court filing, Amazon now controls between 50% and 70% of all online sales in the U.S. That doesn't mean, however, that there's no room for entrepreneurs to make a go of new e-commerce ventures. Instead, they have to find a way to do it that doesn't compete head-on with the mammoth e-commerce company. For many, the key to doing that was identifying a viable niche that Amazon either couldn't or wouldn't fill.

Each generation uses the internet differently. Generation Z may be the first to have grown up with high-speed internet access, but Generation Alpha is following hot on its heels, having been immersed in digital culture from an even earlier age. Their familiarity with the internet has also led to awareness of its pitfalls, resulting in new, more cautious behaviors. With spending power in the hands of these demographics ever increasing, e-commerce sellers would be wise to adapt.

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Food for Thought

Welcome to our guide on how to utilize ChatGPT, an AI tool that can actually help your business for the purpose of content creation. By the end, you will be equipped with the knowledge to create prompts that yield consistent, high-quality content, truly resonant with your ecommerce brand.

Luxury ecommerce platform Farfetch won approval from the European Commission last month to complete its acquisition of a large stake in rival Yoox Net-a-Porter, more than a year after the deal was announced.

As a result Farfetch, which acts as an online platform for more than 1,400 boutiques that sell high-end brands including Alexander McQueen, Gucci and Prada, will be able to sell the brands of Swiss luxury group Richemont, Yoox Net-a-Porter’s other owner.

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Spotlight on Brands

Heliotrope: For over ten years, Heliotrope San Francisco has dependably created high-quality, all-natural products - made in Northern California in small batches - using simple, organic ingredients.

BASBAS: Artistry in a Bottle: The Story of BASBAS, Paul Geller, and the Spirit of Ibiza

MAKEUP MANDY: Beauty Beyond Makeup: Amanda Jacobellis's Entrepreneurial Evolution

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Hacks & Tools

Real-time cash flow insights, Seamless financial forecasting, and Streamlined financial operations —all designed to supercharge your brand.

Try Artoh - It’s your money. Take Control 🚀

High-converting announcement bars, banners, & email signup forms to engage customers and grow sales.

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