Articles & Tutorials

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Articles & Tutorials

💃 Adore, Breathe, Heal: The Entrepreneurial Magic of Adoratherapy

In this extraordinary interview, we venture beyond the ordinary, exploring how Laura's journey as an entrepreneur led her to craft a unique fusion of clean beauty and aromatherapy.

DTC brands are struggling to turn a profit. 

It's hard to turn a healthy profit if you're a DTC brand. Some are leaning away from the heavy discounting and confusing rewards programs of the past and instead turning to new tech that offers customers cash back for shopping.

What Parade’s Sale Says About the State of DTC

The Gen-Z intimates brand’s sale to a little-known strategic is the latest in an ongoing series of less-than-desirable exits for unprofitable digitally-native start-ups.

How to nail the DTC experience: tips from leading brands

More people than ever are discovering products and transacting online, but in a crowded retail landscape, brands that adopt a direct-to-consumer approach need to nail every aspect of the shopping journey to reach and retain customers.

Lessons from the frontline: How sports leagues can seamlessly transition to DTC distribution

Just as rising sports stars emulate the style and strategies of legends like Lionel Messi in football or LeBron James in basketball, smaller sports franchises often mimic the strategic moves made by their larger counterparts.

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Food for Thought

We do not buy businesses that aren’t profitable’: Solo Brands CEO John Merris on what it takes to be a successful DTC brand

A lot of people have in the last five years equated DTC to e-commerce,” said John Merris, CEO of the portfolio company that owns Solo Stove, Oru Kayak and Chubbies, among other brands. “We believe that direct-to-consumer is focused on the relationship… All direct-to-consumer is actually talking about is a brand’s ability to connect with its consumers.

How DTC brands can scale with success

DTC brands comprise nearly 13% of all eCommerce business in the U.S., and their ever-growing popularity should come as no surprise.

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Spotlight on Brands

Heliotrope: For over ten years, Heliotrope San Francisco has dependably created high-quality, all-natural products - made in Northern California in small batches - using simple, organic ingredients.

Spoonie Threads: Redefining Adaptive Fashion - An Insightful Chat with Saba Kamaras

Everviolet: From Personal Struggle to Empowering Triumph: The Everviolet Revolution

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Hacks & Tools

Artoh - Control Cash Flow, Empower your business

Artoh offers busy entrepreneurs a lightning-fast, effortless cash flow management tool, driving more profits and saving time.

Attrac Announcement Bar Banner

High-converting announcement bars, banners, & email signup forms to engage customers and grow sales.

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Perks

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• PostScript: 30 days free trial.

• Tidio: 20% off. Use the discount code: ARTOH20!

• Billo: $50 Discount, Discount Code: ARTH-TCVO-BILLO

• EmbedSocial: 50% off, First 3 months. Coupon Code: 3m50off

Try Artoh - It’s your money. Take Control 🚀

If you are an E-commerce or DTC brand founder interested in sharing your story, please let us know here.

If you're a Shopify app developer or owner and want to increase exposure for your technology, feel free to reach out here.

If you have any comments or feedback, just respond to this email!

Thanks for reading,

Chris Choi

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